Head of Product Market Management

Product lifecycle Management Responsibility:

• Product-based Campaigns
  • Develop and launch product campaigns  
  • Align with cross-functional team (e.g., Product Supply, Pricing) to ensure smooth launch of product campaigns
  • Take ownership to ensure implementation (e.g., Product Benefits Training for Sales, etc.) and monitoring of launch plans, including activities for Sales, Marketing, Product Supply, etc.
• Product Care and phase-out
  • Implement product portfolio management capabilities to drive processes such as re-launch, re-positioning, phase-in/phase out, data management, etc. in consultation with RPM team.
• Product idea to realization
  • Institute a systematic process to collect and evaluate product requirements and feedback from the market
  • Support definition of product priorities based on Festo values, Festo positioning, and market needs with various stakeholders (Industry Segment and Cluster teams)
  • As necessary, work with Global Product Management and/or Regional TECs to ensure an efficient and effective product development cycle
• Product Steering 
  • Working with the BDM to take the monitoring of sales performance and translate gaps into sales actions
  • Working with the BDM on sales incentives and key focusses to drive sales.
  • Develops local target applications with Application Engineer.
  • Defines local demands on Processes and Tools requirements

Lead the cluster product marketing team

• Lead a Cluster Product Marketing (PMM) team to systematically optimize  the global product portfolio for the cluster
• Drive the competency development of the product marketing team to deliver the best results

Collaborate with relevant cluster and country functions in achieving the right product mix. 

• Establish the right pricing corridor for new product launch along cluster pricing team 
• Team up with cluster digital marketing and offline marketing team to promote the focussed products 
• Support supply chain team in demand planning based on the demand from market 
• Support the technical sales and application team in developing the training material for sales

What you can expect from us:

• You will be joining a German multinational with national and global prestige, recognized as a technological.
• Leader in the market of components and solutions for industrial automation.
• The reconciliation of family and professional life is important to us, which is why we have implemented teleworking twice/week.
• We respect rest time, favoring digital disconnection.
• You will be able to have a broad vision of the business through participation in transversal projects in which, in addition to learning, you will be able to contribute.
• Continuous improvement through training and professional development opportunities.
• Working in a good working environment. We are looking for people with a proactive attitude, a desire to learn, a spirit of self-improvement, a capacity for work and determination in decision-making.